How do VPN providers make profit?

For answering the question we need to have a deep look into two sides of the issue. The thing is that if you are not ready to spend money for the service, you have a possibility to subscribe for a free service. But how do they do money?

So, let’s have a look at two models:


Free VPNs

Paid VPNs

  • Pop-ups/Redirections/General Advertisements showing up when you use the service are an ordinary way to make the business.
  • Pre-sell for a Paid VPN service; similar to how you get free apps but have to pay for a paid content if you want to use it without limitations. It can be a trial version or a restricted in advantages output.
  • Storing your data, and then selling it. Although this way can’t be called the most popular, still it can be managed for making money for servers’ operation.
  • Use revenue they achieve through the sales of their outputs, which is enough for operating the servers and making profit for the stuff.


As the saying goes ‘if you don’t pay for it, you are probably what’s been sold!’. So, don’t be conducted by a free service, as either its characteristics or reliability come short of confidence. If compare the main features of free and paid service, it comes to be clear that the most appropriate variant for strong protection is a paid service that makes profit from the sales of the output.

How do VPN providers make profit?

Main features

Free VPN

Paid VPN

Customers’ support



Free testing

+ (free usage)

+ (high-quality VPN)


+ (ads/speed, location, bandwidth and  other restrictions)

+ (additional characteristics such as kill switch)

Reliability and safeness



Select by criteria

How do VPN providers make profit?It goes without saying that a paid VPN seems to be more reliable as you can get a professional assistance at any time you need it. Moreover, a reliable service provides multiple server locations in different countries and the servers are possessed by the company, which makes it more trustworthy that its free alternative. In addition, top-rated VPN offers up-to-date protocols for your traffic encryption and supplies its clients with additional features, such as kill switches and dedicated server addresses. Nevertheless, you get to choose and here are 5 best paid VPNs that make profit from sales of their outstanding products:


1 winner
/ 5.0

NordVPN is an up-to-day service combining all the current security facilities by using which you will be able to save your confidentiality online. It provides unbreakable double encryption allowing you to browse everywhere without being hacked. Besides, the connection speed is always great as there are many servers in 54 countries and the number is still growing. In addition, NordVPN allows you to watch restricted sites making them accessible. It guarantees you being secure enough while connecting to public hotspots. NordVPN is a great way to keep quiet surfing the Internet.

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2 place
/ 5.0

If you want to find a good protection for your network, you should try PureVPN. When you use PureVPN, you will have a full access to 500 servers in 141 countries! You can also connect up to five different devices at the same time and enjoy great protection and freedom no matter where you go. Another reason to switch to this open VPN in many countries is that their two-year plan is incredibly affordable. They also have great protection thanks to the 256-bit key. So, having decided to acquire a qualitative VPN able to secure your online activities, don’t forget to look through PureVPN packages.

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3 place
/ 5.0

This is a VPN service offered by Golden Frog, an internet data storage provider. VyprVPN provides its subscribers with both VPN protection and CYPHR decoding of messages. VyprVPN is registered in Switzerland not by chance. The security laws of this country reflect the position of the VPN provider towards data protection. It has over 700 servers located in North America, South America, Europe, Asia, Africa and Oceania.

Features that make netizens opt for VyprVPN:

  • top-notch Chameleon VPN technology for censorship bypassing;
  • 200 000+ IPs for no restrictions while surfing the Internet;
  • unlimited server switching;
  • apps for Android, iOS, Mac, Windows devices, routers and TV;
  • no limits of speed or bandwidth;
  • extra security with NAT-Firewall;

As VyprVPN is based in the US, you can make use of its flash-like US servers and its free shared IP addresses to access popular American shows even from outside the US.

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4 place
/ 5.0

While looking for a good VPN for your needs, you should consider CyberGhost VPN. Getting a lot of features for reasonable pricing monthly is what makes CyberGhost VPN one of the cheapest VPN providers of all time. What is more prominent is that the VPN provider offers a 30-day money-back guarantee for those who want to check if it really works the way it should be. Boasting 1280+ servers around the globe (59 countries), this VPN provider ensues fast connection.

There are other reasons to subscribe for CyberGhost VPN:

  • 5 devices per 1 account;
  • automatic kill switch feature to prevent unprotected access to the web;
  • protection against IP and DNS leaks;
  • AES-256- bit traffic ciphering;
  • L2TP/IPsec, PPTP and OpenVPN tunneling protocols.

CyberGhost is a respectable VPN service for keeping internet connecting secure, private and anonymous.

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5 place
/ 5.0

This credible VPN service provides its consumers with direct access to the websites that have normally been restricted in their geographical location. The service offers three multi function packages, which are to suit different needs. TunnelBear’s server park includes 20+ countries all over the globe along with AES 256-bit encryption.

At the same time Tunnel Bear has other bonuses for its consumers:

  • VPN plans suit every pocket;
  • WiFi protection while connecting to insecure hotspots;
  • superfast servers for high quality streaming;
  • 5 devices per 1 Tunnel Bear account;
  • applications for Android, iOS, Mac, Windows and browsers.

The features presented above prove that Tunnel Bear is one of the most reliable VPN services in 2018. Study its plans and choose the most suitable for you.

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6 place
/ 5.0

This excellent VPN service will change your web browsing habits forever. No restrictions, ads or limits for you while surfing the Internet. 450+ blazing servers located in 56 countries make your physical location unimportant, while Ivacy pricing system is affordable for an average internet user.

Here’s what makes Ivacy VPN stand out of the crowd:

  • anonymity while P2P file sharing;
  • 256-bit data ciphering of all users’ data;
  • no logs of Ivacy subscribers online activity;
  • unlimited bandwidth and speed;
  • protection of up to 5 devices per 1 account;
  • kill switch function for data protection in case VPN connection is lost;
  • manifold methods of payment including Alipay, PayPal and even Bitcoin.

Don’t hesitate to opt for Ivacy VPN for safe and secure Internet use and connect to public WiFi hotspots without the fear to lose both data and money.

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7 place
/ 5.0

Private Internet Access VPN (or simply PIA) is definitely worth trying if you are looking for a secure VPN service for your online activity. Affordable pricing system and strict no-logging policy make it one of the most popular VPN providers among netizens.

The main features of PIA VPN:

  • anonymous payment methods through Bets Buy, Walmart, Starbacks and many more;
  • 3050+ servers in 28 countries worldwide;
  • compatibility with all popular operating systems;
  • P2P file sharing for torrenting;
  • kill switch for round-the- click protection;
  • cryptocurrency for really anonymous VPN use.

Making decision to use PIA VPN, you invest in your security while browsing web pages, anonymity while visiting censored websites and services and privacy while sending emails or communicating via VoIP messengers.

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Sometimes to be sure of a VPN service you choose you need to learn as much as possible about it and the main question average customers come with is if there is a need to pay for a service when it’s possible to use the same output for free. Having compared free service with paid one and the ways of making profit, you should be convinced that it’s better subscribe for the best cheap VPN service that applying a free output for your network.

Last updated: 24/03/2018